![]() ![]() Streaming services that support peripheral devices - like smartwatches, home automation controllers, and virtual reality - also saw higher satisfaction over services that don't offer these alternative music streaming methods.Īn interesting sticking point in the music streaming conversation lately, J.D. These premium services earned a 19 point advantage over freemium options, specifically excelling in the customer service and communication categories. Power discovered a few key findings in its study, including a direct correlation between paid streaming services and higher customer satisfaction. “The key to success, however, is increasingly becoming how well streaming music brands create a viable music ecosystem that can not only support multiple types of devices, but also facilitate listeners’ social sharing and following of playlists with others.” ![]() free streaming, device choice and content selection,” said Kirk Parsons, senior director and technology, media & telecom practice leader at J.D. “The streaming music customer experience appears to be affected by a number of dimensions, including paid vs. The service earned four out of five power circles in cost of service, communication, and customer service, earning it a "better than most" descriptor in these areas. Apple Music earned five out of five total " power circle" marks in three categories, meaning it's "among the best" in content, performance and reliability, and ease of use. Power's inaugural music study measured six key areas in each service: performance and reliability, ease of use, cost of service, content, communication, and customer service.īased on a 1,000 point scale, Apple Music ranked highest with a score of 834, followed by Rhapsody (826), Pandora (825), and Spotify (824), while the industry average was ranked as 822. Based on 4,482 individuals who have paid for a subscription music service in the last six months, J.D. Apple Music has been ranked the highest in overall customer satisfaction among seven streaming music brands that were compared in a new study by J.D. ![]()
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